Rethink Canada stunt project: The Grid / by Andrew Mayberry

I was happy to be part of a Rethink Canada project that involved dozens of artists from around Toronto. The goal was to promote the release of a weekly city magazine called "The Grid" by artistically connecting the various magazine stands around Toronto. This had to be done by many artists working through the night to have the work done by the morning so people would awaken to discover the campaign. We were provided with maps, supplies, chalk, some food and were sent on our way.

I was happy to be part of a Rethink Canada project that involved dozens of artists from around Toronto. The goal was to promote the release of a weekly city magazine called "The Grid" by artistically connecting the various magazine stands around Toronto. This had to be done by many artists working through the night to have the work done by the morning so people would awaken to discover the campaign. We were provided with maps, supplies, chalk, some food and were sent on our way.